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Jeff Bezos says the true secret to business success is to focus on the things that won’t change, not the things that will

Source: theladders.com - Jun 18, 2019

Amazon CEO Jeff Bezos is constantly asked to predict what the future will be like in 10 years — and he’s game to shrug and try — but he said that’s exactly the wrong way to go about business strategy.

“It’s interesting, I do get asked quite frequently what’s going to change in the next 10 years. One thing I rarely get asked is probably even more important — and I encourage you to think about this — is the question: What’s not going to change in the next 10 years,” he said on stage at Amazon’s inaugural Re:Mars artificial-intelligence and robotics conference on Thursday.

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Category: General Business

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